Doordarshan looking to launch channels in new genres :
Doordarshan wants to expand its fleet of channels and is in talks with e-commerce players like Amazon to source old content that had earlier run on the public broadcaster.
Doordarshan is looking to launch channels in kids, music and youth genres. An exercise is also on to revamp its existing channels.
The pubcaster expects revenue to touch Rs 800 crore this fiscal, up from Rs 750 crore in FY16.
“Apart from revamping our existing channels, we are looking to introduce new channels in kids, music and youth genres. In our bouquet, we don’t have anything dedicated to any of these. Prasar Bharati board is very supportive of the plans we have presented so far and agrees that there is a need to introduce these channels,” Doordarshan director general Supriya Sahu said in an interview to Mint.
